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Mahakavya Shri Ramayan Katha producer Prakash Mahobiya alleges ‘negative marketing’; hints at big-budget Ramayana saying, “We never got a chance to reach our audience”

Producer Prakash Mahobiya has opened up about the theatrical performance of Mahakavya Shri Ramayan Katha, alleging that the mythological drama faced negative marketing and online campaigns that affected its reach. In an interview with India Today, Mahobiya claimed that the film did not get an adequate opportunity to reach audiences and suggested that an upcoming big-budget film based on the same epic may have influenced the online narrative. However, he stopped short of naming any project or filmmaker and said he could not confirm the information. Speaking about the film’s reception, Mahobiya said, “It was negative marketing throughout. We never got a chance to reach our audience. The ones who watched our film really enjoyed it. But if they never got to see it, how will they even have an opinion?” The producer further claimed that he had been told about efforts involving digital creators to discourage audiences from watching the film. He said, “From what we have been told, there are o...
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Ram Gopal Varma reacts to Janhvi Kapoor ‘Chuttamalle’ song deepfake row: “The smart thing would have been to concentrate on catching the perpetrator”

Filmmaker Ram Gopal Varma has weighed in on the deepfake controversy involving Janhvi Kapoor and the song ‘Chuttamalle’, and the celebrity reaction that followed. Taking to X (formerly Twitter), he shared his views on how the matter has been handled. Varma wrote, "The only thing all the celebrities succeeded in, is to publicise and thereby make crores and crores of people see the objectionable link.. The smart thing would have been to concentrate on catching the perpetrator and publicise that.. Instead what they did is to tweet and bring enormous attention to the victim's identity and the offensive content which is also a crime." The only thing all the celebrities succeeded in , is to publicise and thereby make crores and crores of people see the objectionable link ..The smart thing would have been to concentrate on catching the perpetrator and publicise that ..Instead what they did is to tweet and bring enormous attention to the victim’s identity and the offensive conte...
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R. Madhavan set to host Game Changers featuring startup founders and global investors; details inside!

Optimystix Entertainment India Limited has announced Game Changers, a new original business reality format that will be hosted by actor and filmmaker R. Madhavan. The show will be produced in Dubai for the Middle East market, with plans to explore its expansion to other territories. Game Changers will bring together startup founders from different parts of the world, giving them an opportunity to pitch their businesses before an international panel of investors. The investor panel will feature representatives from Dubai, London, Russia and the United States. Production on the show is scheduled to begin shortly. The format will focus on entrepreneurship, business decisions and the personal journeys behind companies as founders attempt to secure investment and scale their ventures. Vipul D Shah, Founder and Chairman of Optimystix, said the company sees the project as more than a standalone television show. “Game Changers is being developed as a future-facing global entertainment franchi...
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EXCLUSIVE: Shreyaa Chaudhry of Bandish Bandits fame to star opposite Ayushmann Khurrana in YRF and Posham Pa Pictures’ Mupapa

The leading heroine in Ayushmann Khurrana’s Mupapa has been revealed. Bollywood Hungama has exclusively learned that Shreyaa Chaudhry, who has steadily established herself as one of the most promising actors of her generation through acclaimed performances in Prime Video’s Bandish Bandits and The Mehta Boys, is paired opposite Khurrana in Yash Raj Films and Posham Pa Pictures’ upcoming genre-bending thriller. Known for her natural performances and ability to bring depth and emotion to her characters, Shreyaa has built a strong connection with audiences through a diverse body of work. Her performances across both seasons of Bandish Bandits were appreciated for their natural and relatable portrayal, while The Mehta Boys further showcased her versatility and ability to take on layered characters. With Mupapa, Shreyaa takes another significant step forward in her career. Directed by Kaala Paani fame Sameer Saxena, Mupapa is produced by Akshaye Widhani (CEO, Yash Raj Films) and Posham Pa P...
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Janhvi Kapoor condemns morphed AI video from Devara Part 1 song ‘Chuttumalle’: “Consent, choice and respect for a woman's body should be basic”

Janhvi Kapoor has spoken out against the circulation of a morphed AI-generated video featuring her from the Devara Part 1 song ‘Chuttumalle’. The incident has sparked widespread concern on social media, with the actress once again becoming a victim of digital manipulation. Janhvi, who has previously spoken about being targeted by deepfake technology, took to Instagram to condemn the misuse of technology and the violation of women’s consent. In a detailed note, Janhvi highlighted how the objectification of women through manipulated digital content has become an increasingly serious concern. She wrote, “The criminal misuse of technology to objectify women and circulate fictionalised content without consent is deeply violating, bordering on sexual assault. Almost every woman in my industry has faced some version of this, and women everywhere are increasingly being subjected to it,” her note read and continued, “Consent, choice and respect for a woman's body should be among the most b...
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R Madhavan, Disha Patani and Shriya Saran join Akshay Kumar-Sajid Khan’s next comedy

R Madhavan, Disha Patani and Shriya Saran have joined the cast of Akshay Kumar and Sajid Khan’s upcoming untitled comedy. Produced by Ektaa R Kapoor, the film is being planned as an out-and-out comedy and will bring together a fresh ensemble led by Kumar, Madhavan, Patani and Saran. Madhavan will reunite with Akshay after their appearance in Kesari Chapter 2: The Untold Story of Jallianwala Bagh (2025). The two actors played rivals in the courtroom drama, whereas their upcoming collaboration will see them explore the comedy genre together. Their pairing is expected to be one of the key elements of the film. Disha Patani and Shriya Saran have also come on board the project and will play the romantic leads. The film is said to revolve around middle-aged men and will follow a comedy-of-errors format. It is also being mounted on a large scale, with the makers planning an extensive production schedule. The film is expected to go on floors in London by the end of 2026 or early 2027. The Lon...
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EXCLUSIVE: Siddharth P Malhotra reveals Ikka sequel and Shaque Season 2 are in the works; also shares happiness at the response to Parineeti Chopra starrer show: “Haven’t got so many calls for a series before”

Filmmaker and producer Siddharth P Malhotra has had a good 2026. His Netflix film Ikka, starring Sunny Deol and Akshaye Khanna, grabbed a lot of eyeballs earlier this year. Now, his web show Shaque: Trust No One on the same platform has been doing well too. In an exclusive chat with Bollywood Hungama, Malhotra revealed that both the projects will have a second part. “Ikka has broken records. There is Ikka 2 being worked on. Shaque has now broken records and Shaque Season 2 is being done. It has been a great year. Shaque Season 2 won’t continue the same story. It will be a new story. But a season 2 is in the works. We are writing it,” he said. Malhotra also shared that director Rensil D’Silva had earlier envisioned Shaque as a movie when he came up with the idea years ago. “It was a story Rensil had cracked about 8-9 years ago,” he said. “Initially, it was a feature film. Then we worked on it and we said that let’s see if we can make it into series. After writing it as a series, we rea...
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